Technology startup director with the best, sophisticated and high-value products...
you're in the right place!
Exceed B2B sales, even +8-digit goals
Apply and impact from session 1, with perseverance and smart practice
- Psicología de ventas
- Storytelling
- Influencia
- Motivación
- Procesos y Sales operations
- Mindset
- Diferenciación
- balance vida trabajo
- Negociación
- Estrategia de ventas
- Orden y organización
- Comunicación
- Objetivos
- Liderazgo
- Empatía
- Equipo comercial
- Prospección
- Manejo de objeciones
You know it's a lie that you don't have time or that you don't need to implement something new.
Sales director? Founder? Commercial leader?... frustrated at not closing sales. It's time to stop, start running.
Happy to share this formula with you through Sales2Bloom - increase sales and your sales team's consistency.
Less hard-work and more consistency
Work intelligently and orderly, you will obtain more results throughout the yearNot just goals, but habits
The objective is important: convert dreams to focus on your daily workNot just techniques, the complete skillset
The formula is no magic-wand; it requires analysis, breadth and depthGrow exponentially and exceed B2B sales.
🚀 Achieve predictability with exponential value
🚀 I grew an AI startup from 1 client to unicorn valuation ($1B USD)
🚀 That methodology works in crisis, with small teams, and especially with deals that stress people out. my co-authorship of empathetic leadership (english version) proves what i've seen in the field: selling is leading, and empathy is a tactical skill, not just a feeling. <br><br>that's how our customers achieve 380% more closed deals, with actionable steps from day one, they reduce burnout, and they work whether you're at a $50k or $100m company.
Show me now how to achieve it >>I can help con:
It's not for you si:
15+
Years of experience
$50,000,000+
USD sold in under 2 years
2x
+ YoY sales
380%
+ deals - time vs without method
SUCCESSFUL B2B SALES
I'm Rosbel Serrano-Torres, your B2B sales partner
Co-author of the best-seller book Empathetic Leadership
I've been selling since I was 6 years old. What started in an elementary school classroom became 30+ years of selling, 15+ years in tech and B2B across four countries, and a simple observation: the best salespeople don't push. They lead.
In 2020, I led sales at a fintech startup from zero to unicorn valuation in under 2 years. We closed $50M+ USD in high-value contracts by abandoning the typical "urgency" playbook and building something different: real pipeline predictability through empathetic negotiation, structured processes, and value-first conversations.
That methodology works in crisis, with small teams, and especially with deals that stress people out. My co-authorship of Empathetic Leadership (English version) proves what I've seen in the field: selling is leading, and empathy is a tactical skill, not just a feeling.
That's how our customers achieve 380% more closed deals, with actionable steps from day one, they reduce burnout, and they work whether you're at a $50K or $100M company.
What I've learned across 4 countries and 30+ years. Selling is not pushing nor manipulating. It's leading.
Empathy isn't soft—it's how you uncover real problems and negotiate from strength
Processes aren't rigid—they create space for creativity and flow, not stress
Sales consistency comes from pipeline architecture, not heroic closing or constant grinding
Happy to share this formula with you through Sales2Bloom - increase sales and your sales team's consistency.
Show me now how to strengthen sales >>You may have seen me
Pricing
Responsibility and Privacy
Safe checkout, Delivered by videoconference
A quick-wins month
$ 1,850 USD / paquete
☑ Sales coaching for 1 person
☑ Duration: 5 sessions in maximum 4 months
☑ 1 weekly remote session of 1 hour 20 minutes
☑ 1 extra free alignment consultation
☑ Extra support material
☑ Chat with tips and insights
Premium 1:1
$ 4,190 USD / paquete
☑ Sales coaching for 1 person
☑ Duration: 8 sessions in maximum 5 months
☑ 1 weekly remote session of 1 hour 20 minutes
☑ 1 extra free alignment consultation
☑ Extra support material
☑ Working formula guide of the corresponding topic
☑ An offline review of activity implementation
☑ Personalized tracking by WhatsApp or Telegram
B2B Sales Program
$ 8,630 USD / paquete
☑ Sales coaching for up to 3 persons
☑ Duration: 9 sessions in maximum 5 months
☑ 1 weekly remote session of 1 hour 20 minutes per person
☑ 1 extra free team alignment consultation
☑ Extra support material
☑ Working formula guide of the corresponding topic
☑ Asynchronous activity feedback
☑ Continuous offline review of process implementation and technological stack
☑ Personalized tracking by WhatsApp or Telegram
☑ Group and remote sessions for LIVE review of each module of the program
Next available start date
Sep 14, 2026 (Monday) Save your spot todayLet's talk and evaluate if your company/experience qualifies.
I'll help you with a FREE consultationDesde el día 1 que entré, Rosbel no fue más que colaborativa, paciente y muy abierta en compartir todo el conocimiento que ella había adquirido a lo largo de sus años de carrera. Como profesional siempre fue un punto de referencia para mí y varios compañeros del equipo, y como persona tuve también la gran oportunidad de convivir con ella y puedo decir que es una persona con muchos valores y grandes cualidades. No tengo la menor duda de que Rosbel genera un impacto muy grande y positivo, es un verdadero privilegio poder trabajar con ella y sobre todo aprender de ella.
Rosbel es magnífica en todo lo relacionado a ventas. Su conocimiento del producto y mercado, combinado con su energía para cerrar negocios, la vuelve una excelente estratega y ejecutora cuando de ventas se trata. También es muy paciente y tiene la mejor actitud, incluso con clientes complicados. Recomiendo mucho trabajar con ella.
Me gustó garantizar buenas bases y entender la ciencia para seleccionar mejor, desde los copies, pienso que tienen más relevancia de lo que uno pensaría. Nos ayudó a investigar y enlazar con lo que tenemos. Fue muy saludable y nos ayudó a hacer varios cambios metodológicamente para ajustar cosas que tal vez antes hacían sentido y necesitaban un nuevo enfoque, claridad, mayor calidad, etc.